Your customers' journey
— visible, measurable, fixable.

LogoPulse tracks every step of your customer journey — from signup to first value to power user. Know who's stuck in onboarding, who's actively getting value, and who's going quiet. One SDK. Real-time visibility. No spreadsheet required.

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LogoPulse dashboard on a laptop showing the accounts table with health scores, onboarding stages and activity for each customer
The Problem

You don't know if your customers ever got to value

Onboarding is a black box

40 customers signed up last month. How many connected their integration? How many created their first order? How many are stuck on step 2? You don't know — because nobody's tracking it.

"Active" is undefined

You call them active because they logged in. But did they actually do anything? Without tracking what customers create and use, "active" is meaningless — and so is "churned." You can't churn a customer who never got started.

You can't fix what you can't see

A customer signed up 3 weeks ago and never finished setup. Another was active for a month and went quiet. Both need different help — but right now they look the same: silent until they cancel.

The Solution

Track the full customer journey — from signup to power user

LogoPulse connects to your product via a lightweight SDK. Every meaningful action your customers take — completing setup, creating their first record, adopting features — gets tracked, measured, and surfaced automatically.

Stage-based journey tracking

Define your customer journey as stages: Signup → Integration Connected → First Entity → Active → Power User. LogoPulse moves customers through automatically as they hit milestones. See exactly where people get stuck and for how long.

Know what "active" actually means

Track what customers create — orders, batches, documents, projects. See velocity, trends, and per-account breakdowns. An account with 50 orders/week and one with 1 order/month are both "active" — but they're not the same.

Health scores that catch churn early

Every customer gets a real-time score combining activity frequency, feature adoption, onboarding completion, and engagement patterns. When a score starts declining, you have weeks to intervene — not a cancellation email.

How It Works

Three steps to customer visibility

import { createLogoPulse } from '@logopulse/sdk';

const lp = createLogoPulse({
  apiKey: 'your-api-key',
  orgId: 'your-org'
});

await lp.track('batch.created', accountId, { batchId: '123' });

  1. Connect Your Product

    Install the LogoPulse SDK (npm package, < 5 minutes). Initialize with your API key and start tracking events.

  2. Configure Your Model

    Define what matters for your business: which entities to track, what features to monitor, how to weight your health score, what onboarding stages look like. All from the dashboard — no code changes.

  3. Act on Insights

    See which customers are thriving and which need help. Health scores, onboarding funnels, activity heatmaps, and trend charts — all in one place.

Features

Everything you need.
Nothing you don't.

Real-Time Health Scores

Health score distribution card showing healthy, moderate, at-risk and critical account counts

Composite score based on activity, features, and engagement. Configurable components and weights. Auto-calculated every hour.

Onboarding Stage Tracking

Stage progression card showing the current onboarding stage and key milestones for an account

Define custom stages with automatic progression rules. See funnel drop-off and time-to-stage metrics.

Entity Velocity

Entity activity trends card with weekly and monthly counts of products created

Track any entity type (orders, projects, documents). See creation velocity, trends, and per-account breakdowns.

Feature Adoption

Feature adoption rates card with progress bars for three tracked features

Monitor which features each customer uses. Track first use, usage frequency, and adoption rates across your base.

Activity Heatmaps

90-day activity heatmap showing total events, active days and current streak

Visualize customer engagement over 90 days. Spot quiet periods and engagement streaks at a glance.

Risk Indicators

Risk assessment panel showing an overall risk score with critical and warning indicators

Automatic flags: declining health, activity gaps, stalled onboarding. Catch problems before they become cancellations.

See all Features
Why LogoPulse

Built for SaaS teams under 500 customers

SpreadsheetsLogoPulseEnterprise CS Platforms
Setup time N/A10 minutes2-6 weeks
Monthly cost FreeFree – $349/mo$500-5,000+/mo
Health scores ManualAutomaticAutomatic
Onboarding tracking ManualAutomaticAutomatic
Entity tracking ManualAutomaticLimited
Custom entity types N/AUnlimitedRequires config
Multi-tenant N/ABuilt-inVaries
API-first N/AYesSome
Time to value Immediate< 1 hourWeeks
Right for 1-10 customersAny size500+ customers
Use Cases

One platform.
Three urgent problems solved.

Pricing

Pay a fraction to protect your revenue.

Free

  • Up to 20 Accounts
  • Unlimited Team Members
  • Full Platform

$0 /mo

Starter

  • Up to 50 Accounts
  • Unlimited Team Members
  • Full Platform

$49 /mo

Growth

  • Up to 200 Accounts
  • Unlimited Team Members
  • Full Platform

$169 /mo

Pro

  • Up to 500 Accounts
  • Unlimited Team Members
  • Full Platform

$349 /mo

First 20 accounts free — forever. Auto-upgrades when you grow.

Need 500+? Enterprise pricing

See Full Pricing

Frequently asked questions

What is a customer health score?
A customer health score is a composite metric (0-100) that measures how well a customer is engaging with your product. LogoPulse calculates it automatically based on activity frequency, feature adoption, and other configurable signals. A high score means the customer is active and getting value. A low score means they might be at risk of churning.
How long does setup take?
Most teams are tracking events within 10 minutes. Install the SDK (npm install @logopulse/sdk), add your API key, and start sending events. Dashboard configuration (health score weights, onboarding stages) takes another 15-30 minutes.
What kind of events can I track?
Any event your product generates. LogoPulse uses a flexible schema — you define entity types (orders, documents, batches) and features (integrations connected, exports enabled). Tracking a new entity type is one line of SDK code plus a quick config in the dashboard.
Do I need a customer success team to use LogoPulse?
No. LogoPulse is built for SaaS teams that don't have a dedicated CS team yet. Founders, product managers, and developers can all get value from customer health data without hiring a CS team first.
How is LogoPulse different from Mixpanel or Amplitude?
Mixpanel and Amplitude are product analytics tools — they track events and funnels for all users. LogoPulse is customer health analytics — it aggregates activity into per-account health scores, onboarding stages, and risk indicators. Think of it as the layer above product analytics that tells you which customers (not users) need attention.
Is my data secure?
Yes. LogoPulse runs on AWS with encryption at rest and in transit. Each organization's data is isolated in a multi-tenant architecture. We don't share data between organizations.
Can I self-host LogoPulse?
Not currently. LogoPulse is a managed service. For enterprise customers with specific compliance requirements, contact us to discuss options.

Stop guessing. Start measuring.

Set up LogoPulse in 10 minutes. See your first health scores in under an hour.

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